Drinks industry newcomer, Chu Lo, has won the award for Design Excellence at the International Drinks Expo (IDE) 2019 in London.
The prestigious award was presented to Chu Lo founder and owner, Stephanie Buttery, who attended the event on Monday (19th November) which coincided with the drink’s official launch.
Things are looking bright for Chu Lo.
Chu Lo is already stocked in dozens of quality establishments across Manchester, from gaming stores to bars and restaurants.
The accolade has generated even more interest in the premium Japanese-inspired soft drink with restaurant chains and gaming stores already in talks to strike a deal to stock the award-winning beverage.
“Market research from Warrington to Watford has been overwhelming positive about the branding and it’s wonderful to have industry professionals speak so highly of the concepts that we’ve developed,” Stephanie told IDE reporters.
“The nomination for Design Excellence was an honour to receive and to have been chosen over the other incredible brands has blown me away.”
The Chu Lo branding and package design was produced by Top League Brand Design, a young and vibrant design and marketing agency based in Vienna with its roots in Manchester.
“It’s a fantastic achievement for both Top League Brand Design and Chu Lo, both of which are less than a year old,” said Top League Brand Design Creative Director.
“Chu Lo was a joy to work on!
“Stephanie came to us with a great product and brilliant vision and the branding, design concept and artwork flowed from there.”